This past week, I have been re-designing the website for my Home Staging and Furniture Leasing business, Pineapple Interiors. As a part of the re-design, I decided to get in touch with some clients for updated testimonials. The testimonials I received are fantastic, but I found myself asking if testimonials were old school. Do they still work? It didn’t take but a minute to find a great article on testimonials and how to properly use them. The article covers How to Choose the Right Testimonial, Getting Great Testimonials — Even if You Haven’t Sold Anything Yet, and Strategies for Using Testimonials Effectively. Check out Entrepreneur.com to find out what makes a good testimonial, where to put them on your website and more! After reading this article, I will be looking at our testimonials in a whole new light and making sure they are effective in promoting our business, establishing trust in our product and that they relate to our customers.
